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  • Tristan Chel Will cafe Velour soeursoeur

    Lingerie for everyone - You do You

    Be the fabulous human that you are, gender is irrelevant here. 
    What we want is to make you feel SEXY

  • Tristan Masha Chel Will cafe velour soeursoeur

    Lingerie for everyone - You do You.

    Be the fabulous human that you are, gender is irrelevant here. 
    What we want is to make you feel SEXY

  • Tristan chell Will cafe velour soeursoeur

    Be who you want to be

    Wear what you want, when you want. 

  • TristanGinger Golden cafe Velour soeursoeur

    Be who you want to be

    Wear what you want, when you want. 

Your gender EXPRESSION is all that matters.

Gender assigned at birth, gender identity and gender expression are different things;

We understand that language around gender can be complicated, if you want to reach out and talk about it, we would love to hear from you.

Wicked Mx. - Lingerie for all genders

Wicked Mx.

Intimates for the gender queer, in between or just don't care, shop in whichever category makes you comfortable but our MX section has everything!

All that we make is for you, send us a message if it will not fit your body and we'll make adjustments!

Wicked Mx. section 

Wicked Mr.

Intimates for all people with packages, packers and/or flat chests. 

Browse our Wicked Mr. section

Wicked Mr. - panties for men
Wicked Ms. - Lingerie for women

Wicked Ms.

Intimates for those identifying as women deserve to feel Wicked!

Browse our Wicked Ms. section

male model make up - Wicked Mmm Fashion show 2016 - photo soeursoeur

Mmm...

Tristan Ginger - white panties - Photo: Les Huard

Who are we?

Will & Masha, owners, creators, designers - Wicked Mmm

MASHA+WILL

Our mission is to supply the world with dainty panties for people of all genders.

We created this brand because it's what we enjoy, and we couldn't find what we wanted anywhere else, especially in terms of quality.

While there are numerous intimates brands that cater to women, few options exist for men who want to wear something less traditional and that is our roots, we started catering to people with packages but expanded to so much more than that over time.

We're doing this for the trans-girls the cis-boys, for the cross-dressers, the queers and for those who are simply bored with the "norm". We're here for the man who likes a dirty little secret and for the woman who wants to have some extra fun. Let's turn the world upside down!

All of our clothes are designed and handmade in our studio in Montreal, Canada.

Learn more about us...

What people are saying about Wicked Mmm...

Beautifully made and perfect fit.

— Robert

Perfect design! Love it thank you

— Caleb Smith

The underwear arrived in a timely fashion and are made perfectly! Absolutely in love! Looking forward to my next purchase!

— Jackson


The fit was perfect! I asked the seller about it beforehand because I was worried about sizing, but everything worked out as advised and the garment looks even better in person than in the listing! The design is flattering and I would definitely buy it again!

— Faith

I am so glad that I discovered you - I've been thinking for sometime that I would really like to have some handmade lingerie. Your quality far surpasses the stuff that I have been buying recently from other outlets and I have found it difficult to find exactly what I want - simple lace boxer briefs. It was really nice to find you making classy and sophisticated stuff that appeals to me. Your underwear fits me superbly and feels like wearing a velvet glove. And of course they just look fab. I love the sheer look and feel. For me the contrast of simple outer clothing and the sensitivity and sensation of lace underneath is just bliss. Who cares what anyone else thinks.

— Steve

Always a pleasure ordering from WickedMmm. Beautiful product that I enjoy wearing as my little secret. Amazing customer service. I am a repeat customer. Masha is incredibly attentive.

— Prepster CT 


A very difficult decision.

Dear Valued Customers,

It is with a mix of emotions that we write this letter today. Since 2015, we've embarked on an incredible journey with you, and it's been an honor to serve as your destination for dainty panties and intimate apparel for people of all genders. Today, we must announce the difficult decision to close our beloved store, Wicked Mmm.

As much as we cherished this journey, we have come to a point where we must say goodbye. Our other project, TensionMTL, now demands more of our time and attention, and the resources required to sustain both endeavors have become unsustainable. While it was a labor of love and we took great pride in the craftsmanship that went into every piece we created, it also came with the stress and time commitments required to keep Wicked Mmm open. We do not want that love to turn sour, and we believe this is the right decision for us at this time.

We want to express our heartfelt gratitude to each and every one of you who supported us along the way. Your trust, your feedback, and your loyalty have been invaluable. We hope that you will continue to embrace your unique selves, explore your desires, and find the confidence to be who you are, wherever life takes you.

While Wicked Mmm may be closing its doors, the spirit of inclusivity, self-expression, and empowerment that it embodied lives on in all of you. Thank you for being a part of our journey and for allowing us to be a part of yours.

If you have a pending order, don't worry, it will be delivered as soon as possible.

With love and gratitude,

Masha & Will
Founders of Wicked Mmm